Are Samples Necessary?
Samples will save you… in the beginning.
I know when I started out, the idea of spending money on samples seemed excessive and like a waste. But, I highly encourage you to get a sample or two of items you are interested in manufacturing. Here are a few reasons why:
Check your colors: My brand is built on color and design, if it is possible to get a sample of your artwork printed on the sample, that is the best way to see how your colors will print. Even better if you can have them print your artwork on the material you are going to be working with. I have gotten artwork of the same design from three different factories and it definitely helped me form a decision of who to work with. Check out the differences below.
2. Check the quality: Believe it or not, linen can change from factory to factory. I have received samples that are super thick and some that would not last one wash. The only way to check the material is to hold it your hand and use it. The same holds true for washi tape. Some has a great adhesive and others peel right off. This is also a great way to check the workmanship- how do the seams look? Are there loose threads?
3. Learn to communicate: So, this may seems a little silly, but learning to work with overseas manufacturers is a process and a great lesson in how you communicate. Ordering a sample will let you practice that process and make sure everything shows up how you expect it to. Wouldn't you rather spend $30 and get it wrong with a sample instead of $300? Me too!
So, I want to be fully transparent. After I have ordered a couple times from a factory and I am comfortable with the colors and quality, I stop ordering samples. I no longer order samples for tea towels. I have received sample rolls of washi tape (not with my artwork) and am happy with the quality and printing, so I don't order samples there either. All this to say, it is a cost you will face in the beginning, and well worth it. These are relationships we want to nurture and grow our businesses with, consider samples a cost in the beginning of your business to get the ball rolling and then you will feel comfortable with future orders.
Here's a hint: When you get your artwork printed on one sample, get the same artwork printed on a different material. This way you can really compare how things look. I wish I had done that from the beginning!